Chicago Tribune Says Facebook’s ‘Fake News’ Filter Is Killing Its Traffic

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ZeroHedge — Back in December we wrote about the efforts of Facebook to combat the spread of “fake news” over social media with the introduction of a filter intended to flag ‘fake’ content so that users wouldn’t haven’t to go through the hassle of critically analyzing information on their own. As we noted at the time, it was a genius plan, except for one small issue: who determines what is considered “fake news” and how exactly do they draw those conclusions? From our prior post (see “Facebook Launches Campaign To Combat “Fake News””):

Now, it seems as though the first confirmed victim of Facebook’s ‘fake news’ crusade may be none other than the Chicago Tribune, a newspaper that undoubtedly considers itself a “legitimate news outlet.”

The discovery was highlighted in an article written by the Chicago Tribune’s own Deputy Editor for Digital News, Kurt Gessler, who noted that a curious thing happened back in December when Facebook first changed up its algorithms to target fake news, namely their traffic crashed. Per the chart below, the typical Tribune post went from attracting the interest of 30-35k people down to 15-20k people in a matter of months.


The remainder of this article is available in its entirety at ZeroHedge


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